The Client Resource Center is a new addition to the Single-Family website that gathers all of your news, research and technical information all in one place on the site. It is a very cohesive and straightforward tool that was launched on the website that is also very critical. To introduce this new addition, I led the design direction for the promotional materials, which consisted of static and endless information all in one place. This was a way to take the Single-Family brand to the next level and explore more of what we can do visually by playing around with our color palette but thinking outside the box. I created email templates, social media, the look of the landing page, slider, and even animations. The intent was the capture the audience so they can see they had endless information,
Click to view animation!